15/10/2021

Adia Sowho Will become To start with Feminine Chief Promoting Officer of MTN

With appointments based on merits and difficult function alternatively than cultural concepts with regards to organic capability and opportunity, this is likely the most effective time to be a female in Nigeria. In the identical way that MTN is the to start with telecom large in Africa to hand in excess of the reins of a very important subdivision to a girl, Adia Sowho is the to start with feminine to pave the route for other individuals in this respect.

People are active debating the developments of women of all ages taking about core positions in the Nigerian company corridor. Accurate to its tagline “everywhere you go”, the most recent appointment that the MTN board of directors have produced has introduced about renewed hope in the potential customers of girls just about everywhere. Sowho, the recently appointed Chief Advertising Officer (CMO) is the focal point of this hope and the catalyst that MTN expects to raise the bar for the telecommunication business.

Sowho is not a stranger to the limelight. Not too extended back, the Agriculture expense system, Prosper Agric appointed her to the place of CEO following stories of misappropriation of investments versus the company. Significantly less than a calendar year afterwards, the platform bounced again to national attention, getting crammed just about every gap and all set to move ahead. Handful of individuals were in a position to hook up the dots and realise that Thrive Agric’s newfound self confidence was not unconnected to Sowho’s talents.

With a B.Sc in Electronics and Electrical Engineering (with a significant in communications) from the University of Sheffield, British isles, and an MBA from Kellogg University of Administration (with majors in Method, Analytical Consulting, Strategic Advertising and Entrepreneurship), Sowho has lots of company entities bearing her marks. These include things like Migo, a company in San Francisco, California Etisalat Nigeria, and other people.
Sowho’s fastidiousness, diligence and eyesight mark her out for greater heights, that substantially is true. Upon her shoulders, more girls will certainly stand.