Black women’s team accuses Johnson & Johnson of ‘deceptive marketing’ for baby powder

The National Council of Negro Gals (NCNW) on Tuesday submitted a lawsuit against Johnson & Johnson, accusing the pharmaceutical business of specially promoting its talcum child powder solutions to Black women, in spite of recognizing of considerations encompassing its possible back links to most cancers.

The lawsuit, filed on behalf of the group by main civil legal rights lawyer Ben Crump, details to inside files from J&J that allegedly show it specially qualified Black ladies for its talcum-centered goods.

“This company, as a result of its terms and visuals, advised Black gals that we ended up offensive in our purely natural state and necessary to use their solutions to keep fresh,” NCNW executive director Janice Mathis reported. “Generations of Black gals believed them and made it our each day observe to use their items in ways that put us at threat of cancer —and we taught our daughters to do the similar. Shame on Johnson and Johnson.”

This is only the most current lawsuit in opposition to J&J about its newborn powder solutions. In 2018, a jury ruled that J&J ought to pay $4.7 billion to 22 women and their families who claimed their items induced ovarian most cancers. J&J asked for that the Supreme Courtroom review this verdict in May perhaps, a request the superior court docket rejected.

“This lawsuit is about the life of our grandmothers, our mothers, our wives, sisters and daughters — all of whom had been cynically focused by Johnson and Johnson,” Crump explained in a push release. “All the although, corporation executives knew the risk of ovarian cancer from talc.”

Shortly following the multibillion-greenback verdict, J&J declared that it would prevent advertising talc-primarily based products and solutions, however it did not acknowledge any links amongst its products and solutions and carcinogens.

“The accusations remaining designed versus our enterprise are false, and the notion that our Enterprise would purposefully and systematically focus on a neighborhood with bad intentions is unreasonable and absurd,” a spokesperson for J&J told The Hill in a statement.

“We empathize with anyone suffering from cancer and recognize that men and women are wanting for solutions. We believe those people solutions can be much better recognized as a result of science — and many years of impartial scientific tests by clinical professionals close to the entire world has verified that our products and solutions are harmless, do not consist of asbestos, and do not bring about most cancers,” they included.