The Houston Rockets announced Monday they have named Julian Duncan the team’s new main internet marketing and strategy officer. He most not too long ago served as main marketing officer and senior vice president of social responsibility for the NFL’s Jacksonville Jaguars.
In addition to directing the internet marketing, marketing and branding efforts, Duncan will oversee admirer working experience, electronic material, retail and community engagement. The press release reads:
“Julian has a verified track record for brand name innovation and management.” explained Gretchen Sheirr, president of small business operations for the Rockets. “We imagine Julian’s effects will resonate not only inside of our corporation and fanbase, but through the Houston neighborhood.”
“As a indigenous Houstonian, it is a dream appear correct to have the possibility to occur again household and be a part of the Rockets,” stated Duncan. “I am thrilled to be component of an firm with such a wealthy background and to assistance build upon a brand name that is endeared by Rockets lovers across the globe.”
Duncan performed soccer at Rice College when double-majoring in Activity Management and English. He earned an MBA from Rice’s Jones Graduate University of Enterprise in 2006.
Next a stint as a player in NFL Europe and the Canadian Football League, Duncan returned to Houston as a organization analyst in the electricity discipline. He afterwards joined Nike’s Marketing Advancement Plan and grew to become their World wide Manufacturer Director. All through his time at Nike and later Under Armour, Duncan’s operate promoted the brands of various athletes and cultural icons, which includes LeBron James, Stephen Curry, Serena Williams, and Dwayne “The Rock” Johnson.
Together with a selection of world wide CMOs, Duncan serves on the steering committee and advisory board for Adweek’s Brandweek platform, whose mission is to catalyze the development and improvement of marketeers throughout the world through party experiences, on line and print engagement, mentorship, and training.
With Houston set to pick at No. 2 in the initially spherical of the NBA’s 2021 draft following week, it’s an opportune time for the franchise to carry in an founded leader to direct their advertising and marketing thrust. From a branding standpoint, the participant they pick out at No. 2 (assuming they maintain the choose) will immediately come to be the team’s most seen player because James Harden.
Enthusiasm + Purpose + Priorities.
Houston…we’re coming household.
— Julian Duncan (@jdhtown) July 19, 2021