This weeks winners, losers and newsmakers.
Skateboarders: With the activity earning its debut as an Olympic competitors, skateboarding stars are attaining new notice from manufacturers. That features skateboarding OG Tony Hawk, who stars in Uber’s Olympics campaign. “We are a motion company. Skateboarding is this sort of a gorgeous expression of motion and I appreciate the story at the rear of the journey of skateboarders, a team of men and women who zigged when all people zagged and was ridiculed at to start with,” Uber World Govt Artistic Director Danielle Hawley advised Ad Age.
Scabby the union rat: The inflatable rat that labor unions have for many years employed at picket internet sites received a new lease on life soon after the Nationwide Labor Relations Board dominated this week that unions could carry on making use of the symbol, which halted a movement commenced less than the Trump administration to exterminate the rat.
Hanna and Haley Cavinder: The basketball-playing twins at Fresno Condition are on a list of the most marketable NCAA athletes in the new NIL period released this 7 days by Santa Monica-primarily based influencer and social movie company Get to. The twins, who have 3.4 million TikTok followers, presently have bargains with Strengthen Cell, 6 Star Pro Nutrition and Go Puff.